Australian Industry Professionals Marketing





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Australian Industry Professionals Marketing

Marketing - Australia - Industry - Online Marketing

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The A To Z Of Internet Marketing

RRP $13.99

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One very important thing that you should know about the Internet marketing world is that this is a world that is undergoing constant development. The strides that this world has taken in recent times are nothing short of astounding. What began as a simple backup strategy for traditional forms of offline marketing back in the 80s has now blossomed into a full-fledged industry that has taken all the offline marketing methods under its wing. That is quite true; even the multinational corporations of the world rely more on their online marketing modes, and consider offline marketing only as a consolidation for its Internet-based counterpart. All this could not have happened without the rapid changes that have occurred in the Internet marketing world over the last two decades.


Digital And Social Media Marketing

RRP $341.99

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Digital and Social Media Marketing: A Results-Driven Approachis an exciting new industry-led, research-informed and results-driven guide to digital commerce. Its examples draw from SMEs and from Europe to offer a unique perspective for those learning about digital marketing and, having been developed in close collaboration with the Search Engine Marketing Trade Association (SEMTA), it is a reliable source of prevailing industry standards for practitioners at the cutting edge of their trade.

Unlike other digital marketing texts, this accessible textbook gives special consideration to the ethical challenges raised by an increasingly digital world. Equally unique is the book's Digital Business Maturity Model, which offers organisations a clear roadmap for understanding their relative levels of technology adoption.

Embracing the true spirit of Digital and Social Media Marketing, the book will be the first of its kind in this field with digital learning materials, case studies and exercises available in a supporting Massive Open Online Course (MOOC). The MOOC will enhance learners' experience and create an interactive international learning community.

The book will provide a hands on, accessible and user friendly platform to turn skills and knowledge into strategic advantage. Ideal for postgraduate learners, instructors interested in providing a unique and up-to-date learning experience and for SMEs and practitioners aiming to be at the cutting edge of Digital and Social Media Marketing.


Successful Seo And Search Marketing In A Week

RRP $14.99

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Learn in a week, what the experts learn in a lifetime.

Sunday: Understand the functions of the major search engines and what SEO and Search Marketing are and what they do.
Monday: Learn about your competition and target audience, and organize your website's structure.
Tuesday: Discover the importance of keywords, and how to generate your keyword list and find the best low-cost research tools.
Wednesday: Learn how to make changes to the pages on your site to increase the chance of ranking.
Thursday: Ensure all of your links are found and indexed by search engines and generate backlinks.
Friday: Monitor and manage your progress through tools such as Analytics, Webmaster and shortened URLs.
Saturday: Increase your online presence with search marketing.

About the Author

Nick Smith is Managing Director of Closeup Media. He is an expert in online marketing, who has helped hundreds of large and small companies achieve their goals.


A Course On Nonlinear Waves

RRP $601.99

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This volume presents a carefully written introduction to nonlinear waves in the natural sciences and engineering. It contains many classical results as well as more recent results, dealing with topics such as the forced Korteweg--de Vries equation and material relating to X-ray crystallography.
The volume contains nine chapters. Chapter 1 concerns asymptotics and nonlinear ordinary differential equations. Conservation laws are discussed in Chapter 2, and Chapter 3 considers water waves. The scattering and inverse scattering method is described in Chapter 4, which also contains a full explanation of using the inverse scattering method for finding 1-, 2- and 3-soliton solutions of the Korteweg--de Vries equation. After dealing with the Burgers equation in Chapter 5, Chapter 6 discusses the forced Korteweg--de Vries equations. Here the emphasis is on steady-state bifurcations and unsteady-state periodic soliton generation. The Sine--Gordon and nonlinear Schr”dinger equations are the subject of Chapter 7. The final two chapters consider wave instability and resonance. Every chapter contains problems and exercises, together with guidance for their solution. The volume concludes with some appendices which describe symbolic derivations of certain results on solitons. Several user-friendly MATHEMATICA packages are included. The prerequisite for using this book is a background knowledge of basic physics, linear algebra and differential equations.
For graduates and researchers in mathematics, physics and engineering wishing to have a good introduction to nonlinear wave theory and its applications. This volume is also highly recommended as a course book.


Youtube Marketing

RRP $16.99

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Create your perfect channel! YouTube is one of the most popular sites on the Internet, but not all people are aware of the fact that it is also a great tool for making money and promoting your product. At the moment, over 1 billion people use it. YouTube provides access of your business to a greater number of remote customers. And this can give you an advantage over other businesses that do not include it in their marketing campaigns. But YouTube isn't just for businesses, individuals can use it as well. All you need is an idea what topics you will cover and the courage to do it. With this book, you are going to learn how to create and optimize your YouTube videos. You will gain skills how to grow your audience and engage it. You will also learn how to use YouTube for Marketing and the details involved in doing this the right way. Here Is A Preview Of What You'll Learn: How to use YouTube for marketing How to create a successful YouTube channel How to create high-quality video How to optimize your YouTube videos How to grow your audience and engage it How to avoid mistakes



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Australian Industry Professionals Marketing Articles

Marketing Australia Industry Online Marketing
Professionals Marketing Professionals Online Professional Marketing Search

Australian Industry Professionals Marketing Books

Marketing Australia Industry Online Marketing
Professionals Marketing Professionals Online Professional Marketing Search

Australian Industry Professionals Marketing





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